Sep 11 2024
How to Launch a Profitable Dropshipping Business: Strategies and Expert Insights

World Wide Web offers multiple business opportunities for aspiring entrepreneurs, from affiliate marketing to selling directly through inventory, or dropshipping and print on demand. You can also get involved with ecommerce or online business through multiple methods, from using ecommerce platforms like eBay and Amazon, to selling through social platforms like Facebook and TikTok, or even creating your own store. If you want to sell from your own store, you can either launch your self hosted store or use ecommerce platforms to create your own store. Through your store you can not just sell the products you manufactured or acquired, but also use your website to sell products all the while your supplier works on the backend to fulfill the order. This method of selling is called Dropshipping.

Why Should Start a Dropshipping Business in 2025

Dropshipping is a unique business model where you sell products through your online storefront but you don’t manufacture or acquire products that you are selling, you don’t even fulfill the orders. You sell without maintaining your inventory or shipping products. What you basically do is display products on your website and when these products are purchased, your supplier will directly ship the product to the buyer.

For those who want to get into eCommerce, dropshipping is one of the best options. Dropshipping simplifies the complexity of online business. This is good not just for experienced entrepreneurs but also for the beginners as well. Dropshipping is an ideal starting point for online business as it eliminates manufacturing products, procuring products, managing inventory, and even shipping products. Some of the advantages of a dropshipping business are:

  1. Low Initial Investment: You are exempted from spending money to develop products, procure products and even maintain an inventory.
  2. Streamlined Shipping Process: Suppliers handle shipping, freeing you from logistical complexities.
  3. Passive Income: By bypassing product development, procurement, and storage, your primary task will be just SEO and digital marketing. You might have to forward the buyer’s shipping details to the supplier but you can automate this task
  4. Simple business model: After creating your dropshipping store, promotion through social media and search engines is all that remains, thus, simplifying the business model.

Step-by-Step Guide to Build a Profitable Dropshipping Venture

There are two steps involved in creating a dropshipping business, one, you build a store where you will be listing products to sell, two, you find a supplier that will ship products directly to the buyer. You can build dropshipping store in multiple ways and on multiple platforms. You can either create dropshipping store on ecommerce marketplace or on your own website. To create dropshipping store on your own website, you will have to choose ecommerce platforms, some popular options are are Shopify, BigCommerce WooCommerce, Magento, Drupal Commerce, etc.

Shopify is a premium e-commerce platform that is very popular among online entrepreneurs. You will have to pay around $29 monthly subscription fees but you get a 14 days free trial so that you can see if it is the right fit for you or not. Apart form subscripton fees, you might also have to pay for the things like adds, themes, etc. For instance, you need inventory management addon like Oberlo which costs money.

Big Commerce is also a premium ecommerce platforms and is similar to Shopify in pricing and features.

WooCommerce a free WordPress extension that builds an online store on websites powered by wordpress. You can use multiple free and premium adds and themes to build dropshipping store with Woocommerce. Since you don’t have to pay for woocommerce, by using wordoress and woocommerce for online store, you will save a lot of money on your online store. However, you might have to pay money to use various premium plugins and automate certain tasks, for instance adding product to your store.

Magento and Drupal Commerce are open source ecommerce management systems, however, these platforms are not beginner friendly, so if you are staring for the first time, you might find them difficult.

Once you create a store, you will have start listing products. To list your products, you will have to find supplier and then add products manually or use add on to import product on your store. Profiting from dropshipping business means you sell a lot of products. When you list products, you normally add 10-20 percent mark up price, which would be your product upon successful sales. For example, if the supplier is offering you a product for $10, you might have to list it for $15. When a buyer makes a purchase, they send you $15, and you keep $5 and send $10 to the supplier, after receiving payment, supplier packs and ships to the buyer.

How to Start Dropshipping Business for Free Using WordPress and Woocommerce

The most cost-effective method to create an online store is to register a domain, buy hosting, install open source content management system, and set up your store. However, this method can be complicated if you have never managed a website. Therefore, you can try hosted platform that offer you drag and drop elements to build a store. For instance, if you use Shopify, you get a free domain upon paying yearly subscription fees. You do not have to bother with hosting or installing software, you get a ready to use website that you can customize with drag and drop tools. For those who want to cut cost, Woocommerce, Magento, Drupa Commerce and other open source platforms exist.

    Dropshipping with WordPress: Free and Easy Method to Strat Dropshipping

    WordPress is well know for its versatility. You can build any kind of websites through wordpress, including but not limited to blogs, forums, company websites, business websites, and online stores. WordPress allows to create different kinds of online store, including multi vendor store. To create a store on WordPress, you will have to install WooCommerce. WordPress and woocommerce are very popular among online entrepreneurs. By activating WooCommerce, your ordinary website effectively transforms into a full-fledged online store.

    Creating a dropshipping store on wordpress, starts by installing and activating the WooCommerce plugin and then customizing your store. You will have to add information such as store location, product types, and shipping methods. You will then have to find supplier for your store. Once you find supplier, you will have to either manually add products or use plugins for importing products automatically. You can find a lot of free and premium dropshipping plugins for WordPress that allow you to import product easily and forwards shipping details to supplier once product is purchased on your store. Premium plugins offer scalable options where as free plugins have limitations. Some common plugins that you can use on your WordPress powered dropshipping stores are Alidropship, WooDropship, Ali2Woo, Ezusy, etc. The dropshipping plugins are also specifically created for certain dropshipping suppliers. You can find multiple dropshipping supplier but Aliexpress is the most popular option.

    Creating a Free Dropshipping Store Using WordPress, WooCommerce, and Ezusy

    If you are looking for creating a free dropshipping business here is a step-by-step guide for developing a dropshipping store on a WordPress. This method uses Woocommerce plugin, Ezusy Chrome extension, and the Aliexpress store. Ezusy Chrome extension allows you to import products from Aliexpress to your store so you can use this extension only on Chrome browser. Here is a simple process:

    1. WooCommerce Installation: Initiate the process by installing WooCommerce. Create your store and input vital details, including location, shipping options, and payment methods.
    2. Ezusy Account Creation: Visit Ezusy.com to create your account. Four subscription options are available: Free ($0), Basic ($9.90/month), Pro ($19.90/month), and Unlimited ($29.90/month). Opt for the free plan for this guide. The free plan allows you to use only on three stores and you can only import 15o products for free.
    3. Link Ezusy to Your Store: After completing your Ezusy account setup, establish a connection between your Ezusy account and your store.
    4. Ezusy Chrome Extension: Install the Ezusy Chrome extension, a browser-based tool enabling the importation of products from the Aliexpress store to your website. Since this guide focuses on dropshipping via Aliexpress, this extension is essential.
    5. Product Importation from Aliexpress: Visit Aliexpress.com. With the Ezusy Chrome extension installed, you will notice the Ezusy logo when you hover over the listed product. When you click on this logo, that product will be automatically imported to your Ezusy dashboard. Once the desired quantity of products are in your Ezusy dashboard, proceed to push each product to your store. Before finalizing the push, you have the option to edit the product image, title, description, and pricing.

    This is a free method to create a dropshipping business but you still have to buy a domain and hosting.

    Conclusion

    This guide only focuses on helping you understand how dropshipping works and how you can create a dropshipping business. This guide does not include how to sell products and make money from your dropshipping business. Creating a dropshipping store is just the beginning of the process, you will have to work on SEO and digital marketing to generate sales.

    Vinaya 0 Comments
    Oct 1 2017
    How to Promote Blog Posts and Optimize Content for Higher Search Rankings

    Writing, which is a private activity, is an art. Publishing, which is a public activity, is a technique. When you write, you express your creative vision in words. When you publish, you sell your vision. Writing is a product of your creativity. Publishing means you make money from your creativity.

    The number of readers determines a writer’s success. If the writer cannot garner enough readerships, there is no point in publishing. Readership means money. More the writer gets people to read their work, better they earn.

    How does an online writer get more people to read his/her work? The answer is simple.

    • By publishing great online contents
    • By promote his/her contents to boost traffic

    If you cannot manage to bring visitors to your blogs, your content will be lost on the World Wide Web.

    How to Promote Online Content for Maximum Web Traffic Growth

    The World Wide Web has made publishing process very easy. There are many free publishing niche contents sites and blogging sites, where you can publish your contents. You can even build a website for few bucks and publish your works.

    Publishing web contents is easy, however, getting visitors on your content is becoming harder day-by-day. Every day millions of contents are published on the web. If you cannot manage to bring visitors, your contents will be lost on the web of World Wide Web. The basic mantra to survive the rat race is learning how to promote your online contents and increase web traffic.

    If you are looking for ways to promote your online contents and increase web traffic, these tips might help you.

    Develop Contents on Related Topic

    Don’t let your online content stand alone. Publish few more contents on the related topic. There are many benefits of developing contents on similar topics. One, you develop a niche; two, one article will boost traffic to your another article.

    Let’s say you have published an article titled “Home Remedies for Long and Thick Hair” and it gets some organic traffic. You can develop a couple of contents on this topic and link with the main article. For instance, you can publish related articles like “How to Naturally Make Your Hair Thicker” How to Grow Your Hair Faster Naturally” etc. These articles will get some views because of the the article that is already drawing organic traffic.

    Focus On Successful Articles

    It is not possible to rank your all articles on search engine result page and it is not possible for your all articles to get organic traffic. Normally, 20 percent of your online contents will bring 80 percent traffic. Therefore, concentrate on successful contents rather than non-performing contents. One of my contents was titled “Ten Things Women Do Not Like About Men.” This article was receiving 30-40 views per day, on average, from search engines. I tweaked the title based on popular keywords and now the content “What Women Don’t Like About Men” appears on the first page of SERP and gets good traffic. The key to improve online visibility is learning how to optimize your online contents and increase web traffic.

    Decrease Bounce Rate

    When someone clicks your content and then immediately abandons your site, you will have high bounce rate. Bounce occurs when visitors do not find your article useful and informative. To decrease bounce rate, update your article by adding fresh contents, relevant keywords, and tweaking the title. Add photos, graphics, videos, polls to your content to make your readers stay long on your content. The most importantly, try to grab attention with interesting titles and interesting introduction.

    Take a Cue from Google Analytics

    Google Analytics is a great tool to analyze traffic on your website based on country, city, browser, operating system, device etc. If you have not linked your website with Google Analytics, you might be missing necessary information regarding the web traffic source. Even though you need to understand all the metrics, the most important one is your traffic location. If you know from which country and city most of the visitors come, you can build contents on the topics that people on these locations are searching on the internet.

    About 27 percent traffic on my articles come from India and 25 percent from the United States. Based on the demography and search intent of my traffic, I started publishing additional content on the topics that my audience was searching on Google. I published “Fertility Symbols and Hindu Gods of Fertility” and this article gets regular visits from the United States and India.

    Backlink Your Contents

    When it comes to building backlink, most people focus only on home page. This is not a good strategy. You need to build backlinks for your content as well. There are numbers of ways to backlink your content. For example, you can create an account on answering sites, and answer the questions and share your links. You can also participate in forums and message boards, and share your links. While sharing your links on the answering sites, forums and message boards, share only relevant links. Don’t give the entire information, use your comment/answer as teaser. Guest blogging is one of the most popular ways to build backlinks. Just like backlinks, internal linking also improves your rank and traffic

    Let your article grow on organic backlink. Organic backlink means your content is backlinked by other people and websites. If you publish quality contents, your contents will surely be backlinked by popular online articles and websites.

    Share Your Contents on Social Media

    After you have published your content, don’t sit waiting for the search engines to pick it up, share your contents on social networks and social book marking sites. When you share your contents on Facebook, X, LinkedIn, Threads, Blusky, Pinterest, etc. use 5-7 relevant yet trendy a hashtags. Hashtags work just like keywords, and will improve your visibility on internal searches. Hashtags help people to find your contents. You need to remember one thing, just don’t share your links, write a customized introduction before you share. Self-promotion is good but make sure that no more than 20 percent of what you share is self-promotion. Share your fellow writers’ contents. They will surely reciprocate you.

    Subtlety of online publishing is direct interaction, which is missing in print medium. Online writing thrives on reciprocation. As an online writer, you have to interact with the readers. When you receive feedback, respond to the person by engaging in meaningful dialogue and responding to their shares. Interaction is as important as sharing. Don’tr just concentrate on popular social platforms, try to use as many as you can. However, before you share your works, understand the nature of social networks, and don’t do oversharing. Share only on the platforms where you are active. As an online writer, you have to interact with the readers. Interaction is as important as sharing.

    Write Quality Contents

    The basic norm of attracting visitors is by publishing quality contents. The visitors will not only read the content that adds value to their knowledge, but also share across different online platforms. Before you publish, ask yourself, if you were a reader, would you really give time to read this article? How is this article different from the already published pool of online contents?

    Here are some rules to write quality contents

    Rule #1: Write For the Readers

    Don’t devote your time writing what you want to express, write what the readers are searching on the internet. Don’t expect everyone to read your contents. You have to know about your target audience. You can find what readers are searching on the internet by looking at search suggestions on Google or Bing, or by using keyword tools.

    Rule #2: Commercial and Evergreen Topic

    Commercial topic means the subject that gets more visitors, and advertisers put more money on the ads. Evergreen topic means subject that will be read throughout the year and many years to come. Travel, finance, health, DIY (Do it yourself) ideas are some of the commercial topics.

    Rule #3: Avoid Heavily Saturate Topics

    Don’t write on the topic simply because it gets more traffic. Write about the things you know best. If there are already numerous quality contents on the topic, it is less likely that search engines will pick up your content.

    Rule #4: Keywords and Long Tail Search Terms

    Search Engines will catch your content based on the keywords used. You have to use keywords in your title as well as the body. Long tail search terms are exact search query that someone types on Google or Bing. These days people no longer search for one or two words keywords, they use long tail search term

    Rule #5 Title

    “Nepal Celebrates Nine New Years in 356 Days” could be a great title for a magazine article, but it will fail miserably on the internet because no one is going to search this title. A better title could be “New Years in Nepal”. Try to make long tail search term as the title of your topic. How do you find long tail search term? Take a cue from keyword tools. Focus on popular keywords. Use multiple keyword tools so that you can get more accurate data.

    Rule #6: Research on the Topic and Develop the Content

    Now that you have identified keywords or long tail search terms, research on the topic, make notes of important points and write content that is between 1000-2000 words.

    Use at least one photo with your text. Your content looks attractive when it appears with a feature image as a thumbnail compared to the article that shows website logo. If your images are good, it is likely that your visitors will share on Pinterest. If you add Alt Text, your article might even be found through image search.

    Promotion Tips to Drive More Traffic to Your Online Content

    You can increase traffic to your contents by building a loyal subscribers and followers on your website, or social media. You can market your online contents by giving people what they were looking for and getting them to share your works elsewhere.

    You can market your contents in many ways.

    • Email Marketing: Notify people in your circle about your contents through emails. Make sure to add intro to your urls.
    • Newsletters: Create a newsletter, get as many subscribers as you can and send your newsletter on a regular basis.
    • Blog/Website Marketing: Create blogs and websites to promote your contents. Write a teaser and share the links.
    • Social Media: Build followers on multiple social platforms and promote your content.

    Conclusion

    Getting traffic is not very difficult if you know how to do it. However, don’t expect your traffic to rise over night, it will take a long time. The most important thing is you need to publish share worthy content that people love to share across multiple platforms.

    Vinaya 0 Comments